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'Tis the Season Spectacular Holiday Parade


The newest Rowan County holiday tradition, the 'Tis the Season Spectacular, will be a community event open to the entire public, held the Wednesday before Thanksgiving. The holiday parade will follow the route of main street through Spencer and Salisbury's historic downtowns. The parade will present musical acts, floats and more. The community and the public at large are invited to participate in this public purpose and enjoy the parade by filling the sidewalks and public space as we celebrate the beginning of another beautiful holiday season in Rowan County!


The public parade will be Wednesday, November 21, 2018. It will begin at 2 p.m. in Downtown Spencer and reach Downtown Salisbury at 3 p.m.


The mission of the "'Tis the Season Spectacular" committee is to present the citizens of Rowan County, the public at large, and surrounding areas a parade that is reflective of our community and captures the holiday spirit, provides high quality entertainment, and emotes feelings of excitement to participants and viewers alike.



If you would like to be a sponsor for this year's 'Tis the Season Spectacular, please review the Sponsorship Levels and send sponsorship monies to RCTDA 204 E. Innes St. Ste. 120 Salisbury, NC 28144. Please make checks payable to Rowan County Tourism Development Authority. The Rowan County Tourism Development Authority is a North Carolina Public Authority and unit of Local Government.  



The 'Tis the Season Spectacular parade is no longer accepting entries. 


Seat Reservations:

Sidewalk viewing and visiting the parade is open to the entire public. Reserve seating on the street for this year's parade will be on sale soon at the Rowan County Visitors Center in Downtown Salisbury. The following seating options will be available:



Orange Section: in front of Suntrust Bank between 5th St and 4th St

Yellow Section: in front of the North Carolina Transportation Museum between 5th St and 4th St



White Section: in front of the Court House between W Council St and W Liberty St

Blue Section: in front of the Crawford Building between W Liberty St and W Kerr St

Green Section: in front of F&M Financial Center between W Council St and W Liberty St

Pink Section: in front of Wallace Realty between W Liberty St and W Kerr St


The Rowan County Visitors Center is located at 204 E. Innes St. Salisbury, NC 28144 or call 704-638-3100 (toll free: 800-232-2343). The Rowan County Tourism Development Authority is open Monday through Saturday, 9 a.m. to 5 p.m.

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